This is the first post on the Inboard blog. Short one — it's here so the page isn't empty.

We'll use this blog for three things:

Installer long-tail — short, specific how-tos for the exact platform quirks SaaS users hit when they're trying to get your script, DNS record, or widget into a hosted site builder. Where to paste the tracking script on Squarespace. How to add a CNAME on GoDaddy. Where to put the chat widget on Shopify. One platform, one task, one page.
Activation-gap research — what we learn from running the install step on behalf of SaaS teams. What breaks, where users drop, which platforms cost the most support tickets.
The occasional bigger piece — the shape of the problem, why it's a problem, and what we think the install step of a SaaS onboarding flow should look like.

If you're a SaaS founder whose users install something on a site they don't fully control, you're the reader we're writing for. Start free on Inboard or pick the vertical that fits your product.

More posts going up across the next few weeks.